Maotai new wine to enter the electricity supplier

Recently, in order to commemorate the 100th anniversary of the "1915 Panama World Exposition" Maotai Award, Guizhou Maotai Group Corporation has deliberately created and launched a paste-colored bottled Maotai called "a hundred years of glory." The "New Century Brilliant" new product launch event and China Merchants Bank's Online Shopping Mall Maotai flagship store opening ceremony were also held in Shenzhen on December 5th.

It is reported that Maotai’s new “Hundred Years of Brilliant” wine has been launched in order to commemorate Maotai’s award-winning century; the second is to join forces with China Merchants Bank to open a Maotai flagship store in the online mall of China Merchants Bank and continue to make great strides in e-commerce. .

With the launch of new products, the old wine for the state banquet Maotai has long been known as the “national wine” as an important national banquet wine. Maotai is also the undisputed leader in the Chinese liquor industry. The Maotai company’s new launch The wine of “Hundred Years of Brilliant” was created by the masters, and the original national feast of Maotai wine was used as the wine quality standard. It was made using small-batch blending techniques, custom-developed, and limited in quantity.
According to the general manager of Maotai Group Liu Zili, the “100-year-glorious” wine selected precious sauce-colored ceramic bottles. This sauce-colored ceramic is a special ceramic for the country’s important banquets. “This Taoguo color wins Tianxiang and once drunk China feasts the world.” For a long time, Maotai has been given a mystery by the people because of its tight supply channels and little-known taste. Nowadays, this precious and unique "national feast wine" has gradually opened its mystery and entered the homes of ordinary people. It not only enables wine drinkers to enjoy wine and a satisfying taste, but also highlights the profound accumulation of a century-long history of Maotai, and may even trigger A new round of folk collection boom.
In recent years, with the flourishing of Internet consumption, high-end liquor such as Maotai has appeared in the sales channels of online channels. However, in fact, some alcohol retailers are not Authorized sales channels, high-end liquor e-commerce seem to be blooming, in fact, is a mixed bag. Years are approaching, wine lovers must purchase wine from formal channels.

To meet the experiential consumption thinking in the era of mobile Internet, Maotai, as a leader in China's high-end liquor, has been actively adjusting its business ideas and is committed to promoting the development of electronic consumer channels, ensuring that genuine Maotai enters the business and mass consumption fields. . The Moutai Company launched a new state banquet wine and also cooperated with China Merchants Bank to create an online store Maotai flagship store. With the outstanding unique product quality of Moutai and the high-quality services and channels of China Merchants Bank, Maotai wine will surely appear in more ordinary people. On the dinner table, more Chinese people taste the wonderful taste of "national wine."
Mr. Xu Ziping, a director of the Chinese Painting and Calligraphy Institute and a famous calligrapher, wrote an inscription on "a hundred years of glory" new wine: "taste history, a win-win future." This is not only to memorize the historical glory of Maotai for a hundred years, but also a commitment to the glorious future of Maotai. Maotai will not only continue its glorious achievements in the new era, but will also grow wider and wider on the road of diversified development.